Burton Brushie Fish Snowboard
Jager Di Paola Kemp Design, Burlington, Vermont, 1993
Description
The trout on a Pro Model board becomes a visual pun on the "Stale Fish," a trick made famous by Vermont's pro-rider Jeff Brushie. When this board was designed, snowboard graphics were typically unsophisticated or ski-influenced. With its narrative appeal, bold layout, and high-quality detailing, this board graphic signaled a creative departure in the industry.
Collections:
A Decade of Sports Graphics
Repository:
Denver Art Museum
Discipline:
Illustration
Format:
Brand identity, Illustration
Credits
- Design firm
- Jager Di Paola Kemp Design
- Creative director
- Michael Jager
- Designers
- David Covell, Michael Jager, George Mench
- Printer
- BMC Printers
- Client
- Burton Snowboards
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